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About Tiffany Branch, certified life coach

What Attracted Me to the Coaching Profession?

When working at the Housing Authority, I met several creative and intelligent residents who were worn down by life—simply surviving, with little to no motivation or belief in themselves.  My heart ached for them, and I wondered why these people were resistant to or even terrified of change. As I worked with them, I could see, deep down inside, they wanted something better for themselves and their children. Over the next 5 years, I would learn a powerful lesson of endurance, resilience, grit, and despair turned confidence when being raised up from the lowest of places. I had the wonderful privilege of transforming the lives of people society had given up on! Life coaching worked! As I asked the difficult questions, re-exposed them to their creative sides and challenged them to face their woes and barriers, I began to see many regain their POWER and make impressive strides! With this unique group of people, I truly learned what is means to BE with people in the midst of their woes while still helping them to see the beautiful that they hold inside.

At the state hospital, I met admits who were former professionals and experts—doctors, teachers, engineers, and psychologists—who once had it all. What happened? It takes hearing the life story from the patient themselves. More than one, expressed, in the midst of pursuing prominence, prestige, and status, they lost themselves (and, in some cases their families). In time, they no longer recognized themselves. The lessons I learned are although leadership is very rewarding: 1) Work-life management is essential. And 2) Personal and professional revitalization and calibration is pertinent. Leaders—especially today’s leaders, need regular support, separate from traditional leadership trainings and team-buildings to keep them present, self-aware and grounded.  I’m curious if these leaders had regular support from their own generative coach, would things have turned out differently. 

As the Director of Social Service in nursing homes, I met others who had never paused long enough to truly explore themselves or their lives—only to realize, too late, what they’ve missed out on. The lesson I learned here is life is short. The time it takes to fully embrace life and who you are meant to become has an expiration date. You don’t have forever to figure out who or what you might become. Intentionality about your decisions, preferences, and relationships is crucial throughout life.

Different professional environments, yet a common thread among the well-to-do and poor: Life can be very complicated at times and present challenges to finding the way back home to self while life-ing! Amidst the complexities of life, some had lost their core values, some never had core values, and some were running away from their core values. We can also replace the boldened words with self-respect, self-love, hope, etc.

Generative Coaching leaves no stone unturned that’s what draws me to this profession. People want and need answers but all along the answers are stored deep within.  If you’re curious about what Generative Coaching can mean for you, give it a try, after all, you cannot solve a problem with the same level of thinking that got you there!

Why partner with me on your journey?

  • 1
    My warm, gentle approach will help you to feel comfortable and safe with tackling what feels scary about your major life transitions and challenges. This tenderness is also important to help you to reflect on your inner person and embracing shadow work that will elevate you.
  • 2
    I’ve gone through an ICF Coaching Accredited School to gain my coaching education. I also hold a master’s degree and licensure in social work and have studied and researched extensively the ebbs and flows of the psychology behind human behavior.  I have several years of experience of moving people (young and old) from dark places in life— to thriving.  Therefore, I have the ability to delve deeply with people into the patterns that forms who they no longer align with and to help them to shift those patterns to where they want to be. I’m dedicated to doing more for you than listening. I will challenge you to break through barriers that you thought were impossible to accomplish on your own. I want you to feel powerful as you embrace the new you!
  • 3
    We are a team! A partnership! I’m a lone Coach Practitioner and Social Worker. People and their concerns get lost in the shuffle and large entities tend to lose the personal touch. You will never be treated like a number or a burden with me.  I’m here for you and believe in the power of YOU! I care about why you are feeling stuck and unproductive and aim to walk with you through the process until you feel alive and moving again.
  • 4
    If you are of the Deaf or Hard of Hearing Community, I warmly WELCOME YOU! I’m a fluent American Sign Language communicator. I’ve been part of the Deaf Community since 2008. My husband and I know your language and take advantage of any opportunity to pour into you. We have gained a healthy understanding of the power of Deaf culture. However, we recognize as hearing members of society we are limited in our deep understanding of how you are treated and how you navigate life. Here, we honor you and your experiences and will continue to serve as vessels that are instrumental in building you up from the inside out. I couldn’t have a coaching business that transforms people’s lives without including each offering as a services for you. Email me directly with words or send an ASL Zoom recording to my email.
  • 5
    To my organizations, entrepreneurs, leaders, emerging leaders and teams, I am passionate about helping each of you to embody the height, depth, breadth, and width of your company’s mission, goals and values to get everyone on the same page. However, I’m even more interested in your personal growth journey! Are you feeling stifled in your growth (mentally, emotionally, professionally)? Can you identify what is working and what isn’t? Are you overwhelmed, exhausted and need reprieve? How’s the communication flow amongst the team? Could your team use a shift from tension to transformation? Whether team coaching or professional coaching, my goal is for you to be balanced while helping you to develop a healthy, communicative and productive team.

Meet Tiffany Branch

Select to view the following video in English or American Sign Language: